I recently visited 29cm Seongsu (Seongsu-dong, Seoul), a unique concept showroom newly opened by 29CM. Unlike traditional brand-specific pop-ups, 2...

The Shinsegae Department Store in Gangnam, Seoul recently reopened its 5th level, bringing together an incredible selection of Korean contemporary ...

Located near Gyeongbokgung Palace, the Andersson Bell (Bukchon, Seoul) exudes the charm of a luxurious house, blending contemporary design with art...

Pair's Shop (Yongsan, Seoul) has quickly become one of my favorite vintage destinations. While they also have locations in Bukchon and Namdaemun, ...

Though I’ve never been to France, the abundance of French-style pop-up stores and flagship spaces I’ve visited makes me feel as though I’ve alread...

Located in the Itaewon area, the Nonfiction (hannam, Seoul) has become even more delightful and fragrant since relocating to its current, more spac...

Hannam-dong is brimming with exciting spots to explore, but Monoha (Hannam, Seoul) stands out as a peaceful and elegant space that instantly soothe...

After seeing Kim Na-young, a popular social media influencer, feature the Andyou showroom on her YouTube channel, I decided to explore it myself th...

The Musinsa Standard (Gangnam, Seoul) store offers a streamlined shopping experience, combining simplicity and style. Located in the bustling Ga...

Lacitpo Optical in Seongsu, Seoul offers an exceptional shopping experience for those seeking stylish and high-quality spectacles. The store ex...

Chicor (Gangnam, Seoul) is a must-visit beauty concept store in Korea, often compared to Sephora for its wide range of products and immersive shopp...

While on a brief business trip to Seoul, I ended up visiting OFR Seoul quite unexpectedly. The spot I initially planned to explore was closed, so I...